How To Come Up With New Content Ideas

It might seem like the most simple bit of the creative process, but content ideas generation can be the trickiest and most frustrating part. A strong content marketing strategy strikes the perfect balance of quantity and quality. The right amount of the right-sized content posted in the right place at the right time. And it’s got to be good. This puts a whole lot of pressure on you and your content team. How can you guarantee a […]

How To Become A Freelance Copywriter

So you want to be a freelance copywriter? First and foremost, congratulations! Freelance writing is without a doubt one of the best ways to make a living (I’m a little biased). Not only do you enjoy the benefits of self-employment, but you can earn great money doing something you love. It’s a fun, creative role with plenty of variety, and you can expect a long and successful career… if you’re prepared to put in the work, of […]

My Home Office Tour

Working from home is a real treat. Even though I’ve been doing it for more than two years, the novelty never wears off. I know a few freelancers who work from their dining tables or sofas, and others that choose to hot desk or hire out a space in a co-working office. While these are all great options, nothing appeals to me as much as a dedicated home office. I started working for myself in September 2015 […]